Archive for April, 2010

Many people tend to avoid using article marketing as a means to building their internet based business because it just appears to be so hard to do. Let’s talk about how we can make the process easier to do and maybe more people will be willing to try this fantastic method of marketing.

Anyone who has an internet business will know that the largest directory on the internet is Ezinearticles.com. They have over 100,000 publishers/members, and their Alexa ranking is 167 which means that their directory is one of the most visited sites in the world.

If you aim to do article marketing don’t you think that this would be the place to submit your articles to?

A great thing about Ezinearticles.com is that they only require your articles to be 250 words (of course they also accept longer articles as well). What this means is that anybody who is able to write a short article can submit their articles to Ezinearticles.com. In fact if you are able to, you could submit more than one article a day.

A good idea would be to create a swipe file and fill it with ideas for articles that you would like to write. This makes it much easier when the time comes for you to start writing as the pressure of finding ideas is no longer a problem.

Pick one main point from each idea and write an article around that point. Submit it to EZA then immediately write another article and submit as well. In other words, rinse and repeat.

To get ideas on what to write about join Twitter.com, start following people in your niche and pick up ideas for articles from the conversations there.

If you can manage to get out 5-10 articles a day and get them all submitted to EZA you will start to get lots of back links to your website and your traffic will start to increase, Ezinearticles.com is very popular with the search engines and you will be too, as soon as you get started with your article marketing.

This is a simple technique to use and the majority of online business owners don’t do this because they are overwhelmed when thy start thinking about all the different directories they think they should be submitting their articles to and instead of following this easy method they give up on article marketing altogether.

One of the best and cheapest ways to market your internet based business is through article marketing. Although this is a task that many internet marketers find quite daunting, in reality once you find an easy method to use when writing articles, you will see that it can be done quite quickly and is not that difficult to do. It is also very rewarding.

In this article you will find a simple plan on how to go about getting those articles written that will improve your rankings on the search engines and begin sending targeted traffic to your website. Just one point first is to remember the importance of using your keywords when writing your articles and adding links back to your website but only in the resource box which is to be found at the bottom of your article.

Here is the simple formula to use when writing articles:

1.  Begin with the introduction. This need not be long, a simple three – four sentence paragraph explaining to the reader what the article is about is all that is required.

2.  In this paragraph explain how this information will benefit them with their endeavors. For example, if the article is about building their internet business and they need to increase traffic the dream is about how tons of targeted traffic just keeps flowing to their website and sales continue to grow. This paragraph also does not need to be too
long, just a few sentences will do.

3.   This is where you describe the problem (e.g. No traffic) the importance of having this traffic to their internet business website and why it needs to be targeted traffic, what methods they may possibly have tried before etc.

4.  The solution to their problem. Here you will explain how to utilize this method and what they can expect to gain from doing so. When people research information on the internet, they mostly are looking for solutions to a problem they may be having. Keep this fact in mind when writing an article no matter what subject or product you may be writing about.

5.  Objections. Generally people will find some way to object to any solution you may be offering them, whether it is a product you are discussing or information on how to solve a problem they could be having regarding their internet based business.

This is human nature, so be prepared and head off any possible objections in this paragraph. Discuss what you think might be a problem such as; if the article is about marketing articles the objection could be the time required in writing or posting the articles to various directories. This is where you would explain how quickly and easily this could be done.

When you face these points head on and discuss them you
are adding authenticity to anything that you might be writing about.

6.  Re-affirm the benefits of using or following the information you have previously given in the article.

7.  Summarize what you have written about and conclude your article on a positive note.

You will find that by following this seven step method to writing articles the task will become not only easier but also quicker to perform and that it is really not something to be feared.

With practice your confidence will grow and in no time at all you will become known as an expert in your field, your SEO rankings will improve and your internet based business will grow from strength to strength.

Starting and running your own internet based home business is a fantastic thing to do. In case you are not aware of all the many advantages, in this article let’s take a look at some things you should know about operating a home business online.

1. You can automate many of the processes when it comes to running an internet based home business. In many ways it’s like having a business with several employees. The main difference is you can do everything all by yourself and never have one employee helping you.

2. Running a business on the internet eliminates the need for office space and stocking inventory. For the most part you can operate your business 100% online with nothing more than a computer and internet access. Most home businesses either drop ship their products or sell other people’s products and have them handle the shipping and receiving.

3. Customer service issues can be handled quicker as well. You can set up a frequently asked questions page on your website where people can find answers to the most common questions.

You could also allow them to submit support tickets directly to you by e-mail, which you can reply to in a timely fashion. If you choose you can also do instant messaging or even do local or international phone calls. The fact that they are dealing with the owner appeals to many people as well.

4. One of the advantages is that because you are open for business 24 hours a day you stand a chance of making money quicker than with a traditional store where you are only open 40 to 50 hours a week and generally are closed at least one day of that time.

5. It’s easier to take on new products with an internet business because you just add links to pages where the products are sold and you can add a new product.

6. Competition is not really an issue if you handle a worldwide business because you will never run out of prospects or customers. In a traditional business if someone opens up a shop next to yours the competition is really on.

7. You can branch into other niches as well with your home business. Once you are making money online with one website you can start another one in a totally different niche and make even more money.

These are seven things you should know about running an internet based home business. As you can see the advantages are many and offer you a tremendous opportunity to start and run a business of your own online.

Summary: Starting and running your own home business on the Internet is a fantastic thing. In case you are not aware of all the many advantages, in this article let’s take a look at some things you should know about operating a home business online.

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