Archive for November, 2011

Tips To Driving Traffic To Your Site

Making a website is usually the easy part. The hard part is driving traffic to your site. Getting people to come to your website and probably end up buying whatever it is that you are selling, is the part that gives most website owners a headache. This should not be the case.

Laying the right foundations when making your website, and then following that up with a good investment in marketing efforts, in terms of time and money, yields very positive results.

To facilitate ease of getting traffic to your website, you should make a website that is very friendly, both to the human visitors, as well as the search engines, like Google. Search engine optimization, simply SEO, is the technique of making your website friendly to these two parties. A friendly website will make human visitors come back often and stay longer on your site. It also gets very good rankings on the different search engines, making it easy to find. This technique, very much helps with the free traffic. A good web designer will be able to optimize the website for the two, with relevant and informative content, as well as good site structure and navigation.

Besides SEO, there are other free and paid ways of driving targeted traffic to your website. Some free methods include article marketing, social media marketing, and RSS marketing. Article marketing involves writing articles related to your website content and niche, and then posting these in free article directories with a link back to your website. When people read these articles, they end up clicking the link provided to learn more, thus landing in your website.

Social media marketing involves the use of social networks to promote your business. This should be done as mildly and ethically as possible. Remember that these networks are meant for making friends and networking. Hard-selling will simply kill your business. RSS marketing, on the other hand, involves syndicating and sharing your website content via news outlets. This simply means that any time you make a new post on your website, it is distributed, via news channels, to people all over the world who are interested in that niche or subject, and are subscribed to its RSS feeds.

One of the major paid methods is pay per click (PPC), which involves buying traffic from publishers (website owners) and paying them every time your ad is clicked. A good example of PPC is advertisements through Google, called Google Adwords. Google displays your ads on their search engines and search networks and every time someone clicks on them, you pay Google. Facebook also has a PPC network.                                                                

Other paid methods include press releases, pay per view (PPV), and email marketing. These paid methods are usually very effective, providing almost instant traffic increases and very high conversions rates due to ease of targeting. However, care should be exercised when using them. This is because, they are also as fast in bringing in losses if carelessly used.

All in all, whether one uses free or paid methods for traffic, it is important to offer customer satisfaction. Good customer care and service is what keeps driving traffic to your site.

Earning a legitimate online income is one of the most elusive objectives for most newbies. With the so many online money making schemes, as well as the very expensive courses that claim to teach you how to earn online fast, identifying the best and most legitimate one is almost impossible.

Many people even argue that there is no way one can earn money online legally. However, this is not the case. There are many simple ways you can earn cash online legally.

The very basic legal way is to write articles. There are many websites on the internet that offer opportunities to write and earn. The writing may be on general knowledge articles, website content, blog posts or research and academic articles. Most of these websites are free to join.  No fees are involved, and the only time you get charged a small fee is when you are being paid.

Another simple way of making legitimate income online is affiliate marketing. This is simply selling other peoples products for commissions. What you need to do is sign up with an affiliate network.

Then you identify products therein that you would be interested in promoting. Then go ahead and market these products, and for every sale you bring in, you earn a commission. Some good affiliate networks include paydotcom, amazon and clickbank, among others.

You may also earn online by simple arbitrage. This is simply identifying a service that people frequently search for. You then go ahead and identify people or online companies that offer that same service at a price. Next, set yourself up to offer the same service, only at a higher price than the service provider you identified.

When you get a client who needs the service, you simply take their payment. Then pass on the lower cost to the service provider you identified, and retain the profits. When the job is completed, you pass it back to your client and
everyone is happy. Basically, you are playing the role of a middle man here.

Offering services is also an easy way of making money online. If you are good at graphic design, you can offer graphic design services online. If you have good interpersonal and communication skills, you can offer personal assistant or virtual assistant services online. Basically, anything that you are good at can be offered as a service for pay online. This ranges from simple translation skills, to accounting, medical knowledge and advise, law interpretation, and many other special skills one can have.

To ease your earning process in the internet, make sure to invest in a good website if you can. This helps you to greatly automate your business. It also acts as your virtual office, where people can come to find out more about the goods you sell or the services you offer. With a website, you can also have several income streams. For instance, you can offer your service on your website, while at the same time selling advertising space on the same website. This increases your legitimate online income several fold.

Discover Ways on How to Make Online Income

Discovering how to make online income is always a good option for a better life. Imagine that you are on vacation at the beach. While enjoying the sunshine and a cocktail, you can still run your online business. It is really a dream for most people. However, the main question here is how you can achieve that kind of goal in your life. In order to achieve the goal, you need to study the many ways of making online income with internet marketing or running an online business.                                                                                                                     

The first method is to use your expertise as a writer. Let’s say that you are expert in ghostwriting (meaning you write articles for others). You can always find people who need quality articles and content for their websites. Contact them and offer your services. Eventually you will be able to earn your income online by providing your ghost writing services to clients.

The 2nd method is to become an affiliate marketer. Search online and join some good affiliate programs. Some well known and great online affiliate programs offer good products and services. An example of great affiliate programs are ClickBank and Commission Junction. Join these programs and promote the products that interest you in the specific niche that you have chosen.

In order to succeed with this method, you must build a large email list of subscribers and customers. Then you will need to constantly search for valuable products that will encourage your subscribers buy. When they make purchases through your link, you will earn a commission.

The 3rd method is become a seller for popular online stores like Ebay or Amazon. You just need to identify the needs for a particular niche market, study the products that are related to the niche, identify the products you want to sell, and recommend them to your prospects.

The 4th method is to create a product of your own and sell it to others. Let’s say you are an expert in Photoshop. You could produce a product teaching people how to edit their photos. Your product can be in the form of a digital product such as video tutorials, mp3, or an e-book. You can also produce physical products by converting your digital products into CD’s or DVD’s. If the product provides value to your customers and they buy it, you will earn an income online.

The 5th method is to produce PLR (private label rights) products and sell them to business owners. Private label rights are products that can be resold to others. For example, you already produce a product for golf coaching; you sell the private label rights of the product to the owner of an online store selling golf equipment, so they can sell your golf coaching product to their clients who just bought a golf club. This is known as upselling and is a technique that is being used by many marketers either online or offline.

There are many other methods that you can use to make an income online. The important thing here is identify your own interests and do things that you like, then provide value to your customers. There are really many legitimate opportunities and ideas on how to make online income. The main thing though is to decide on the method you want to use, and then take action.

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