How Branding Yourself can Benefit Your Internet Based Home Business
Branding yourself first and then your internet business is really an important point to consider. If you think about it, most of the well know successful internet marketing guru’s are known by their name even more than their product and it is their name that sells the product, as people will generally buy something if they believe in the person who is selling it.
This is something that can work equally well whether your business involves selling products or a service. Here are a few tips on how to go about branding yourself, because once you personally become known as a person of integrity and an expert in your field, people will buy from you, no matter what you are selling.
1. Remember this: people like to deal with people and as the internet is very impersonal, by inserting yourself into the equation, you are making it more personal, so put your picture onto your website so that anyone visiting can see what you look like. This will give them a feeling of actually knowing you.
2. You can brand yourself by writing a report on how to make money with online marketing, with some step by step ideas of how to do it, put your picture on the report as well, and give this away. Offer it to everyone on your email list and give them permission to give it away to their friends. This is a great opportunity to brand yourself virally.
3. Promote this report on social networking sites and also in forums by including a link to it in your signature. Use a form to your autoresponder where they will have to give their name and email address to receive the report.
4. Include the report in your email signature, and concentrate on promoting the report rather than your blog or website, get yourself known first.
5. Make sure that you have a sign-up form prominently displayed on your blog and website for anyone to get the report from there as well.
By getting this report out to as many people as possible, you are branding yourself as an expert in your field and because people will be seeing your picture they will begin to feel that they know you and can believe what you have to say. Your goal is to brand yourself in your Internet based business. You do that by getting your name and picture out as many ways as possible!
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Filed under: Internet Marketing
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