An internet based home business is a relatively inexpensive way of  owning your own business as compared to a regular bricks and mortar type.

Strangely though, the one common complaint that you see in internet marketing discussions in forums is the amount of money people are spending in relation to what they are actually earning. But when you analyze this you will discover that the majority of people have no idea of exactly how much their internet marketing business is costing them.

What we are going to do here is analyze the question of how much your internet marketing business is costing you by reviewing it from the point of money and time. One thing that the internet is famous for is that it does not discriminate against anyone, and anyone can become successful. There are people earning unbelievable amounts of money regardless of how much they had to start off with or what their age, sex or race or where in the world they live.

There are the same two constant factors available to everyone and those are money and time.  Some people have more money than time and these people can outsource a lot of the functions involved in internet marketing if they choose to. Others have more time and less money and they will have to put in the slog and do the work themselves in order to become successful.

This is most evident when it comes to advertising and promotion. The bottom line is that with an internet marketing business you will never make any money if you do not get quality visitors coming to your website and buying your products.

If you have the money you can pay for advertising in the form of pay per click and start to get traffic immediately. Of course this does not guarantee that you will make a profit, but you are guaranteed to have visitors to your site at a predetermined price per click.

If you don’t have money to spend on advertising then you will have to use the free or almost free methods to attract visitors to your site.  The most popular of these methods is article marketing.

Although this is not a fast way to generate traffic, writing and submitting articles, if done consistently will build great back links to your website and thus bring traffic to your site over a period of time now and in the future.

Irrespective of whether you spend money or time you should calculate what your internet based business is costing you.  Work out what your time is worth on an hourly rate and keep track of the number of hours per week you spend on your business.

You will also need to keep track of your expenses for everything including website hosting, auto responders, advertising and marketing, domain names, and so on.

By doing this you will soon know exactly what your internet marketing business is costing you and you will then be able to compare it to what income you have coming in from your other sources.

Tagged with:

Filed under: Internet Marketing

Like this post? Subscribe to my RSS feed and get loads more!